Reliance Industries: From an Industrial Giant to a Digital Lifestyle
Case Studies Kunal Walia August 14, 2026 Reliance Industries: From an Industrial Giant to a Digital Lifestyle Think about this for a second. Dhirubhai Ambani started a trading firm in 1966 with a vision far grander than the small office he was sitting in. At that moment it was just a business. He had no […]
Mahindra Tractors: Powering Rural Growth Through Innovation
Case Studies Kunal Walia August 10, 2026 Mahindra Tractors: Powering Rural Growth Through Innovation There’s a story Anand Mahindra tells. He was in a garage somewhere in rural Punjab. A farmer standing next to his brand new red tractor. You could see it on the guy’s face before he even said a word. That wasn’t just a machine sitting there. […]
Bellatrix Aerospace: Water-Powered Satellites and the Art of Rewriting Industry Rules
Case Studies Kunal Walia August 7, 2026 Bellatrix Aerospace: Water-Powered Satellites and the Art of Rewriting Industry Rules In 2015, three people started Bellatrix Aerospace in a Bangalore garage. They weren’t trying to build the next big space company. They were just genuinely bothered by something the entire industry had quietly accepted: toxic fuels, foreign dependence, and nobody asking whether either […]
How Veeba Won Shelf Space in a Crowded FMCG Market
Case Studies Kunal Walia August 5, 2026 How Veeba Won Shelf Space in a Crowded FMCG Market Stand in front of any supermarket condiment aisle for a minute. Heinz is staring back from one side. A name older than most grandparents. Kissan and Maggi own the other shelves. Brands that feel woven into childhood memories. Every spot in that cramped space represents decades […]
Why Indian Consumers Chose Xiaomi and How It Changed the Smartphone Market Forever
Case Studies Kunal Walia August 3, 2026 Why Indian Consumers Chose Xiaomi and How It Changed the Smartphone Market Forever Imagine it’s 2014. The Indian smartphone market is basically two worlds. Apple and Samsung living at the top. A pile of forgettable local brands fighting over the bottom. And somewhere in the middle, millions of people quietly settling for phones that […]
Ferrari: Crafting Exclusivity While Embracing Hybrid Powertrains
Case Studies Kunal Walia July 27, 2026 Ferrari: Crafting Exclusivity While Embracing Hybrid Powertrains Think about this for a second. In 1947, Enzo Ferrari drove the first car bearing his name out of a small factory in Maranello. At that moment it was just a car. He had no idea that seven decades later that […]
Vivifi India Finance: Banking for Those Banks Ignored
Case Studies Kunal Walia July 22, 2026 Vivifi India Finance: Banking for Those Banks Ignored What happens when you build a financial product for the people traditional banks overlook? Vivifi India Finance found out. In under five years they built a customer base of over 400,000 people. Their flagship product FlexSalary tackles something most lenders had written off […]
Infosys: From a Small Room to a Global Transformation Partner
Case Studies Kunal Walia July 20, 2026 Infosys: From a Small Room to a Global Transformation Partner Think about this for a second. Seven engineers. ₹10,000. A small room in Pune. And a belief that they could build something the world hadn’t seen from India before. No clients. No reputation. No guarantee that any of it would […]
Physics Wallah: Disrupting Indian EdTech With Affordable and Accessible Learning
Case Studies Kunal Walia July 17, 2026 Physics Wallah: Disrupting Indian EdTech With Affordable and Accessible Learning Think about this for a second. A young physics teacher uploading free lessons from a tiny room with a basic camera and one dream: quality education shouldn’t depend on how much money your family has. No funding. No marketing team. No idea that what he […]
Chanel: Sustaining Luxury Through Craftsmanship and Emotion
Case Studies Kunal Walia July 15, 2026 Chanel: Sustaining Luxury Through Craftsmanship and Emotion Think about this for a second. An 18-year-old with spirit, a rebellious vision, and a small hat shop in Paris. No business plans. No investor deck. No idea that her name would one day become synonymous with an entire way of life. Most […]