Infosys: From a Small Room to a Global Transformation Partner
Case Studies Kunal Walia July 20, 2026 Infosys: From a Small Room to a Global Transformation Partner Think about this for a second. Seven engineers. ₹10,000. A small room in Pune. And a belief that they could build something the world hadn’t seen from India before. No clients. No reputation. No guarantee that any of it would […]
Physics Wallah: Disrupting Indian EdTech With Affordable and Accessible Learning
Case Studies Kunal Walia July 17, 2026 Physics Wallah: Disrupting Indian EdTech With Affordable and Accessible Learning Think about this for a second. A young physics teacher uploading free lessons from a tiny room with a basic camera and one dream: quality education shouldn’t depend on how much money your family has. No funding. No marketing team. No idea that what he […]
Chanel: Sustaining Luxury Through Craftsmanship and Emotion
Case Studies Kunal Walia July 15, 2026 Chanel: Sustaining Luxury Through Craftsmanship and Emotion Think about this for a second. An 18-year-old with spirit, a rebellious vision, and a small hat shop in Paris. No business plans. No investor deck. No idea that her name would one day become synonymous with an entire way of life. Most […]
Canon: Owning Photography While Navigating the Smartphone Era
Case Studies Kunal Walia July 10, 2026 Canon: Owning Photography While Navigating the Smartphone Era For over 80 years, Canon was the gold standard. A name so trusted, so synonymous with photography, that it felt almost unshakeable. Then the smartphone arrived. And suddenly everyone had a camera in their pocket. Here’s what’s fascinating though: Canon didn’t panic. They didn’t chase. They didn’t try to become […]
The 4-Phase Jio Playbook That Destroyed Competition
Case Studies Kunal Walia July 3, 2026 The 4-Phase Jio Playbook That Destroyed Competition Telecom companies in India followed the same playbook for decades. Small price adjustments. Minor service improvements. Standard corporate moves. Then Jio showed up. And in under three years, they didn’t just beat the competition. They made the competition irrelevant. But here’s the twist nobody talks about: this […]
How Culture Circle Is Making Digital Luxury Feel Safer Than Offline Shopping?
Case Studies Kunal Walia July 1, 2026 How Culture Circle Is Making Digital Luxury Feel Safer Than Offline Shopping? There’s a moment every luxury buyer knows intimately: that split second before clicking “purchase” when doubt creeps in. Is this authentic? Am I overpaid? What if it’s not what I expected? For decades, offline shopping solved this with white-glove service, […]
How Tata Tea’s ‘Jaago Re’ Formula Turned a Morning Ritual into a Social Revolution
Case Studies Kunal Walia June 29, 2026 How Tata Tea’s ‘Jaago Re’ Formula Turned a Morning Ritual into a Social Revolution Most brands throw money at celebrity endorsements and flashy ads. Tata Tea did something completely different. They took a cup of tea, something people drink every morning without thinking, and turned it into India’s […]
How NVIDIA’s 3-Phase Strategy Achieved 98% Brand Value Growth in AI Era
Case Studies Kunal Walia June 26, 2026 How NVIDIA’s 3-Phase Strategy Achieved 98% Brand Value Growth in AI Era NVIDIA went from a basement startup making graphics cards for gaming to a $4 trillion company. Not by inventing AI. By building the infrastructure everyone else needed to build AI. While Meta was burning $13 billion on metaverse […]
The Amul Playbook: 4 Things Every Food Brand Should Learn
Case Studies Kunal Walia June 22, 2026 The Amul Playbook: 4 Things Every Food Brand Should Learn What a 75-year-old dairy cooperative can teach modern founders about building something that lasts While startups burn through millions chasing the next marketing hack, one brand has quietly sat in every Indian kitchen, every school tiffin box, every […]
The Apple Equation: How 3 Design Principles Built a $4 Trillion Company
Case Studies Kunal Walia June 17, 2026 The Apple Equation: How 3 Design Principles Built a $4 Trillion Company What Every Founder Can Steal From the Brand That Turned Simplicity Into the World’s Most Valuable Business Most tech companies are in a constant race to add more More features. More settings. More specs on the box. More reasons for […]